Avocado Oil has been used as a skin and hair treatment since the time of the Aztecs. Cold-pressed from the flesh of the avocado fruit, it is one of the few plant-derived oils that can genuinely penetrate the hair cortex - making it effective for visible hair appearance improvement and conditioning.

Why it's used in haircare

Avocado oil is rich in oleic acid (up to 70%), Vitamins A, D, and E, and plant sterols. This composition is associated with improved visible hair shine and manageability, a comfortable scalp feel, and healthier-looking hair over consistent use.

Key hair benefits

• Associated with hair that looks and feels stronger and shinier

• Helps hair feel softer, more manageable, and conditioned

• Contributes to a healthy-looking, lustrous hair appearance

• Helps scalp feel comfortable and nourished

• Rich in Vitamins A, D, and E for a nourishing experience

The research

Study - Avocado oil hair penetration (International Journal of Cosmetic
Science)

Research published in the International Journal of Cosmetic Science demonstrated that avocado oil, due to its molecular size and oleic acid content, is associated with reduced protein loss during hygral fatigue (hair swelling during washing) in study conditions.

FOUND IN: Mane Treatment Shampoo

HOW TO USE: Apply as directed. For best results, massage shampoo gently into scalp and leave for 1-2 minutes before rinsing.